BOOK DETAILS: WHO’S YOUR GLADYS?: How to Turn Even the Most Difficult Customer into Your Biggest Fan by Marilyn Suttle and Lori Jo Vest
New England Residential Builder Sweeps Industry Award Shows
The Green Company, a nationally acclaimed homebuilder, swept the industry’s 2010-2011 awards season for architectural and design excellence with its new Fresco homes. Comprising four innovative floor plans, Fresco paired townhomes are offered at two neighborhoods at The Pinehills in Plymouth, Massachusetts, with two models open daily from 9 a.m. to 5 p.m.
Proving that exciting design with a unique indoor/outdoor living focus can pack a big punch in smaller footprints, the company’s Fresco homes won nine national awards ? including Home of the Year for Fresco One ? at the Best in American Living Awards (BALA) and The Nationals, sponsored by the National Association of Homebuilders (NAHB) and the NAHB Sales & Marketing Council.
“Smaller, smarter, greener homes make sense today,” said Daniel Green, president and principal of the Newton, Massachusetts-based homebuilder. “Our Fresco homes wowed the judges and resonate with value-conscious homebuyers unwilling to sacrifice great design for savings.”
“Named Home of the Year, Fresco One lives much grander than its square footage,” said BALA judge Victor Mirontschuk. “We compared it feature-for-feature to its competitor, a 6,000 square foot custom home in California. Fresco included all of the same light filled open spaces, outdoor living areas, and privacy, but did it in just 1,440 square feet ? exactly what the value conscious buyer is looking for.”
The Green Company partnered with California-based Bassenian/Lagoni Architects to create Fresco’s trendsetting designs.
Each 1,400 to 2,300 square foot townhome is built around a private courtyard and offers free-flowing livings areas. Their smaller size and efficient construction make them cost effective to heat and cool.
Fresco’s accolades include:
Best in American Living Awards
- Home of the Year, Fresco One
- Gold Award, Outdoor Room
- Gold Award, Single Family Attached Home
- Platinum Award, Single Family Attached Home
- Best Home in the North Atlantic Region
The Nationals 2011 Awards
- Gold Award, Best Product Design of an Attached Home
- Gold Award, Best Landscape Design
- Silver Award, Best Interior Merchandising of a Model
- Silver Award, Best Outdoor Living Space
For information about The Green Company’s Fresco townhomes at the Winslowe’s View and Rebecca’s Landing neighborhoods at The Pinehills in Plymouth, Massachusetts, call (508) 209-5000.
Best Detached Home under 2,000 square feet
Best Multi Unit Detached Home Community
Five Lanterns – Winners of the 2008 Best in American Living Awards and The Nationals 2009.
The Green Company collaborates with ZeroEnergy Designto construct homes with improved energy performance and indoor air quality.
Company Chairman Alan Green has recently been inducted into Builder magazine’s prestigious Wm. S. Marvin Hall of Fame for Design Excellence.
Honored with 2007 AVID Diamond Award By AVID Ratings and Professional Builder Magazine